- ISBN13: 9781601381149
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Weddings are big business. The Association of Bridal Consultants estimates that consumers spend a whopping $46 billion on their weddings every year. In 2008 the average wedding cost about $32,000, and many couples spend more than that! Today’s bride is spending more money than ever before to ensure that her wedding day the single most important day of her life is planned to perfection. Once reserved only for the very rich, today’s brides and grooms-to-be, often busy… More >>
#1 by green_eyes on April 19, 2010 - 6:43 am
I would not recommend this book. The author comes across as arrogant and egotistical- not at all what I was looking for.
Rating: 2 / 5
#2 by Stephanie on April 19, 2010 - 8:18 am
Do you cry at every wedding? Can’t wait until the next fancy invitation shows up in your mailbox? If that sounds like you, then maybe you should consider starting a wedding business. John Peragine, Jr. shows you step by step how to start up and run a successful wedding consultant and planning business.
Peragine teaches basic business principles and shows how to make good money making others’ dreams come true. Learn what it takes to succeed in this rewarding and satisfying field. Although the business is exciting and fun, Peragine is realistic telling the reader that success lays in hard work, long hours and strong commitment to excellence.
Creative marketing ideas along with detailed organizational advice really help both novices and seasoned consultants to improve their business plan. This guide is packed with useful information. Sample letters, press releases, and contract agreements add huge value to this book. Don’t open a wedding business before you thoroughly study this resource.
**** (4 out of 5 star rating)
Rating: 4 / 5
#3 by Midwest Book Review on April 19, 2010 - 9:17 am
John N. Peragine Jr.’s HOW TO OPEN & OPERATE A FINANCIALLY SUCCESSFUL WEDDING CONSULTANT AND PLANNING BUSINESS comes with a companion cd-rom and tells how to plan a wedding, offering all the details needed to over business plans, control systems, menus, legal and pricing concerns, and more. The ‘when, how, what and where’ questions all receive plenty of depth and detail. All are excellent picks for career and business collections alike.
Rating: 5 / 5
#4 by Abigail T. on April 19, 2010 - 10:25 am
I would rate How to Open and Operate a Financially Successful Wedding Consultant and Planning Business a five. It was extremely encouraging to people who are interested in getting into the business of wedding planning. However, it also asked readers to be realistic about their expectations for the business. The book gave plenty of tips for getting started and gave web sites to visit for more networking information and references. The financial sections were a great eyeopener and greatly needed. Also, the little extra tidbits of information and tips on things like having a sense of humor with the process and handling difficult brides are very useful. These extras could be referred to by anyone whether they are just starting out or having been in business for a couple years.
Rating: 5 / 5
#5 by Penelope Goode on April 19, 2010 - 10:42 am
In this well-organized and well-researched book, Mr. Peragine lays the groundwork for anyone thinking of becoming a wedding planner. It is a comprehensive and insightful guide that gives practical hints on how to start the business. The writing is clear, and he covers all bases beginning with the personality required to become a wedding planner as well as how to actually run the business. He provides some tricks of the trade including how to obtain start up capital if you have bad credit.
He even provides worksheets, sample press releases and web sites to get the beginner started. My only criticism of the book is that on some topics such as what it takes to become a wedding planner, he gets repetitious. In addition, some humorous examples of wedding plans gone awry might have made it more entertaining. Otherwise, it is a must read for any wedding-planner- to-be.
Rating: 4 / 5